Pay Per Click Advertising (PPC)

Let your website work for you, pay for each visitor only...

SEO Sydney provides pay per click advertising services with Google AdWords, Yahoo! Search Marketing and Microsoft adCenter, giving you a fast and easy way to gain website traffic from the search engines for specified keywords.

PPC listings appear before all the free listings for relevant searches and are usually the first links that potential customers will see. A bided amount must be paid to the media owners (Google, Yahoo! and Microsoft) for each time someone clicks on your ad located in the PPC listings section (Sponsored Links section). In simple terms, the bid price per click is determined on the keywords you have chosen and the rank you want to achieve for them. The more popular a keyword is and the higher the rank you wish to achieve, the higher the bid price paid for each click.

If managed properly, PPC is one of the most cost effective online marketing solutions available that offers a very accurate analysis of data and returns. Our pay per click advertising services includes campaign setup, bid management and conversion tracking, making sure that the right keywords and bid prices are selected for attaining a high Return On Investment (ROI). We also provide monthly analysis reports that define the total PPC expenditure, the amount of traffic delivered to the website and which keywords perform best, based on their associated ROI.

SEO Sydney strongly recommends that a PPC campaign is managed in conjunction with an ethical SEO campaign. This will provide a complete online marketing strategy by ensuring that immediate search engine traffic is generated and capitalised on whilst waiting for a strong presence to prevail in the free listings.

For more information on our pay per click advertising services, please feel free to contact our search engine marketing specialists who will be able to assist you with your enquiry.

The best way to kick-start your exposure!

Image above: Google pay per click advertising listings (hi-lighted in pink).

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